I’ve always been guilty of overcomplicating things. I used to host a breakfast radio show and we had daily coaching on our storying telling style.

My boss used to say to me and over and over again to KISS IT… Keep it simple (stupid) and I struggled with this idea for a long time. I liked to embellish, to elaborate, to drag out my point.

My wardrobe is another example of this. Time and time again I’d intend to buy a black coat and buy flashes of colour. Don’t get me wrong, I love colour however it has taken constant reminding that sometimes simplicity is key.

That is one of the main missions of The Ultimate Fertility Guide. I wanted to create something simple yet authentic.

If you are a business looking to invigorate your marketing activity, it’s a good job you are here. This guide represents a valuable asset within your marketing mix. Firstly, the process of registering your details and signing up for your live streamed interview so straight forward. Secondly the way in which you will then be notified of your video content being available for you  to share on your social media will be remind you how exciting it is to have video content to share and hopefully inspire you to make more of it.

If you are reading through these blog posts as someone seeking out information about fertility, the intention of this guide is for the many services available, to be listed in one place, for you to easily navigate through them and look at what they offer. As our video gallery starts to grow you can re-watch the live streamed content, share at your leisure and if you have questions either contact those involved or just let us know if we can help.

I hope that as The Ultimate Fertility Guide grows it is regarded as a hub of information and a clear pathway through the noise and overwhelm of infertility.

As stories break we will be able to react to them. Each member will have access to purchase additional live stream sessions once they have used their allocation within their package and with The Fertility Podcast talking about the guide each week, there is a constant flow of information.

After all, knowledge is key and I feel strongly that the only way to continue to deal with infertility, quite simply, is to continue to talk about it, educate and inform.